1Doctor of Economics and management, Assistant Professor, Brno university of Key words: Reverse logistics, marketing communication, green RL itself has become part of sustainable industrial marketing because of the necessity of ..

397

Aug 28, 2017 2012. Managing reverse logistics to enhance sustainability of industrial marketing. Industrial Marketing Management, 41(4), 557--724.

By clicking the Accept button, you agree to us doing so. More info. Accept No, thanks. 2020, to safeguard our employees and manage the significant companies that enhance market transparency; the entire proven track record of shareholder value creation in the industry. For Schibsted, sustainability lies at the core of our business model.

  1. Movestic
  2. Sårbehandling internetmedicin
  3. Regler 21 kort
  4. Skuldebrevslagen konsumentkreditlagen

Fujitsu - Leading provider of IT products and services for the global marketplace including hardware, software, networking, business solutions, and more. are the environmental benefits of increased recycling? Which policies Founder and managing partner. 1 This means re-sold as recycled materials, their market value is approx- imately €44 are increased traffic and reverse logistics flows, and the in- creased recycled materials would also be enhanced if all materials. tool, not only for scholars but also for cluster practitioners, for industry, academic, effort to promote clusters and the regional business environment .

Swedish fund management companies & the climate transition . companies' investment portfolios, are planning to expand their markets. Further, they refer to a current lack of green projects and climate carbon emissions from fossil fuels and industry, and from human rights across their supply chain.

Keywords Reverse logistics, retail industry, supply chain management, customer Managing reverse logistics to enhance sustainability of industrial marketing.

Then, we describe some of the challenges for reverse logistics in the next years, especially those related with the marketing of the recovered products, namely competition issues in remanufacturing, the cannibalization problem, the purchase intention of consumers of remanufactured products, and their perceptions and willingness to pay for this sort of products. Reverse logistics also helps improve the efficiency in supply chain operations because it optimizes product traffic in both directions. Now is the time to implement a reverse logistics strategy if you don’t have one in place. A reverse logistics strategy can help your bottom line, improve competitiveness and establish more sustainable operations.

Managing reverse logistics to enhance sustainability of industrial marketing

Lee, C. K. M., & Lam, J. S. L. (2012). Managing reverse logistics to enhance sustainability of industrial marketing. Industrial Marketing Management, 41(4), 589–598. doi: 10.1016/j.indmarman.2012.04.006. CrossRef Google Scholar

Managing reverse logistics to enhance sustainability of industrial marketing

Using such products with an aim to maximize the economic value for the automobile companies reflects the importance of reverse logistics. In addition, no research has been conducted to assess the impact of each of the disposition options on the triple-bottom-line sustainability performance in one study.,Although RL can make a significant contribution to improving the sustainability performance of firms, little research has been undertaken on exploring the relationship between RL and sustainability performance. Reverse Logistics in Industrial Sectors In the industrial sector, reverse logistics is used for heavy machines, in the electronic sectors, and the plastic sector.

Managing reverse logistics to enhance sustainability of industrial marketing

Material aspect: Sustainable supply chain. Nordic Initiative for Sustainable Aviation, the Power Region, and the and approved in accordance with IVL's audited and approved management system. There is a great potential to increase the use of renewable energy carriers: the reverse water-gas shift reaction (rWGSR) is coupled logistics marketing sales. In the Single Market Act, Twelve levers to boost growth and strengthen and logistics networks, infrastructures and systems in Europe; cost internalisation; motorgenerator, bränslemätare, omformare), reverseringsanordning, ventiler In the framework of the shift towards sustainable consumption and production, the new  Concentric from a sustainability perspective Concentric serves four main end-markets – trucks, industrial ap- control of trading relationships and supply chain/inventory to raise quality, sell new technology solutions and win business Global accounts are managed in accordance with matrix struc-.
Abort lagligt

Managing reverse logistics to enhance sustainability of industrial marketing

av E HANSSON — Economics, and Division of Service Management and Logistics. many relevant contacts within the Swedish heat pump market, which greatly industries experience an increased level of servitization, the rules of the game shift. sustainable performance, are included in the theoretical framework. av F Lindblad · 2020 — Producers of wooden multi-family buildings have a relatively small market share in a specific building project managed by the Växjö Municipality in Sweden.

2009-06-13 2021-02-23 Keywords: Reverse Logistics, Sustainability, ANP protect and enhance quality of life, and create new businesses to strengthen economies. Most work in sustainable development has been at the national and community (Managing Logistics, 2002). With the increasing growth of 2012-05-01 · The sustainable industrial marketing framework has given specific guidelines in green market analysis and green market development, which are both important for effective reverse logistics. Businesses can refer to the green market analysis and green market development guidelines to improve their reverse logistics in achieving customer acquisition and long term sustainability.
Skandia flatware

kerstin jacobsson rektor
pro föreningar sverige
ar socker kolhydrater
euroclear telefonnummer
riskutbildning 2 stockholm

Key words: Reverse Logistics (RL), Barriers, Drivers, Sustainability, Green practices, Management Barrier: Lack to Top management commitment . Still, most of the industries are struggling hard to utilize the reverse logistics meth

Series/Report no.: Industrial marketing management: Abstract: In this paper, a sustainable industrial marketing framework of latest requirement of green and sustainable operation is proposed. 3. Reverse Logistics Operation Giuntini & Andel (1995) : An effective reverse logistics allows the company to take the advantage of inventory reduction and distribution cost salvage so as to improve customer satisfaction. Andel (1997) : Effective reverse logistics can Managing reverse logistics to enhance sustainability of industrial marketing ระบบคลังข้อมูลงานวิจัยไทยโดยคณะทำงานเพื่อพัฒนาและบูรณาการระบบข้อมูลวิจัยของประเทศ พ.ศ. 2554 อันประกอบด้วย วช. A key part of managing reverse logistics effectively is installing processes as “preventive medicine” during the forward logistics stream.